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File #: 23-0942    Version: 1 Name:
Type: Resolution Status: Consent Agenda
File created: 9/11/2023 In control: Planning and Building Services
On agenda: 9/26/2023 Final action:
Title: Adoption of Resolution Approving an Agreement with Civitas Advisors, Inc. for Services to Establish a New Tourism Marketing District Pursuant to the Property and Business Improvement District Law of 1994 and Authorizing the Examination of Sales and Transactions and Use Tax Records Related Thereto
Sponsors: Planning and Building Services, Steve Dunnicliff
Attachments: 1. Resolution 23-160, 2. Agreement 23-171, 3. Resolution, 4. EB 24-37 Civitas.pdf

 

To:  Board of Supervisors

FromPlanning and Building Services and County Counsel

Meeting DateSeptember 26, 2023

 

Department Contact:  

Adrienne Thompson

Phone: 

707-234-6650

Department Contact:  

Matthew Kiedrowski

Phone: 

707-234-6885

 

Item Type:   Consent Agenda

 

Time Allocated for Item: N/A

 

 

Agenda Title:

title

Adoption of Resolution Approving an Agreement with Civitas Advisors, Inc. for Services to Establish a New Tourism Marketing District Pursuant to the Property and Business Improvement District Law of 1994 and Authorizing the Examination of Sales and Transactions and Use Tax Records Related Thereto

End

 

Recommended Action/Motion:

recommendation

Adopt the Resolution approving the agreement with Civitas Advisors, Inc. for services to establish a new Tourism Marketing District pursuant to the Property and Business Improvement District law of 1994 and authorize the examination of sales and transaction and use tax records related thereto; and authorize Chair to sign same.

End

 

Previous Board/Board Committee Actions:

On December 13, 2022, the Board received a presentation by Civitas Advisors regarding the benefits of converting the Business Improvement District to the 1994 District Law.  On June 6, 2023, the Board discussed the conversion of the Business Improvement District during the County budget hearing.  On September 12, 2023, the Board approved the annual service agreement with Mendocino County Tourism Commission related to the Business Improvement District transition.                     

 

Summary of Request

In an effort to gain financial stability, Mendocino County Tourism Commission (Visit Mendocino) began discussions with Civitas Advisors on the transition from the 1989 Streets and Highway Code the Property and Business Improvement Law of 1994.  Several benefits to changing the BID Law include the ability to tax lodging at a greater rate as well as including “tourism facing businesses”.   The transition of the BID will also change the annual report to a five year plan which is managed and circulated by a new Management District board that will be created.  During the discussions with Visit Mendocino regarding this change from one BID to another, it was noted that several County Departments would need to be involved and/or release confidential data.  County staff determined it would be more appropriate for a three party agreement to cover this transition process, including the County, and in which Visit Mendocino would be responsible for all payments to Civitas.

 

The resolution also authorizes Civitas to review sales tax data as part of its work.  Revenue and Taxation Code Section 7056 provides specific parameters under which a County contractor may obtain and analyze sales tax data, including that the contractor must only disclose information to a specified County officer or employee.  The proposed agreement contains numerous confidentiality provisions related to the sales tax data, as well as County transient occupancy tax data.

 

Alternative Action/Motion:

Do not adopt the resolution approving the agreement with Civitas and provide direction to staff.                     

 

Does This Item Support the General Plan? Yes

 

Strategic Plan Priority Designation: A Thriving Economy

 

Supervisorial District:  All

                                          

vote requirement:  Majority

                                          

 

 

Supplemental Information Available Online At: www.visitmendocino.com <http://www.visitmendocino.com>

 

Fiscal Details:

source of funding: VMC

budgeted in current f/y: N/A

current f/y cost: N/A

if no, please describe:

annual recurring cost: N/A

revenue agreement: N/A

 budget clarification: Third party agreement with costs incurred by Visit Mendocino.

Agreement/Resolution/Ordinance Approved by County Counsel: Yes

 

CEO Liaison: Steve Dunnicliff, Deputy CEO

 

 

CEO Review: Yes 

 

 

CEO Comments:

 

FOR COB USE ONLY

Executed By: Atlas Pearson, Senior Deputy Clerk

Final Status: Adopted

Date: September 26, 2023

Executed Item Type: Resolution   Number: 23-160 Executed Item Type: Agreement   Number: 23-171